Graphic Design Fellow

About the Organization:

Oorja is a Farming-as-a-Service company working at the intersection between clean energy and sustainable agriculture. It provides affordable solar-powered irrigation and milling services as well as climate-smart farm advisory to smallholder farmers on a Pay Per Use (PPU) basis, in weak-grid areas of northern India. We are proud to have pioneered the inclusive and customer-centric PPU model for productive use appliances in agriculture to eliminate the upfront technology acquisition cost barrier for last-mile BoP farmers, with less than 2 acres landholding and incomes of around INR 60,000 / USD 100 per year. Oorja installs, operates and maintains decentralised solar assets at/near the farm and through its services reduces energy costs, increases productivity and income and mitigates CO2e emissions, building climate resilience for farmers.

https://www.oorjasolutions.org/

Fellowship Description:

Oorja is seeking a creative and versatile Graphic Design Fellow to join our growing team. This is an exciting opportunity for a skilled designer with a passion for social impact, sustainability, and community empowerment to contribute to our mission by creating compelling visual content.

As the Graphic Design Fellow, you will work closely with the Communications Manager and COO to execute our annual marketing and communications strategy. You will play a critical role in strengthening Oorja’s brand presence across multiple platforms by developing high-quality content, including static images, reels, and digital assets for social media, email campaigns, the annual report, and more. You will help tell Oorja’s story in a visually engaging way to support all of our business lines and organizational goals.

Key Responsibilities:

- Collaborate with the Communications Manager and COO to execute Oorja’s marketing and communications strategy.
- Develop and design static images, short-form videos, reels, infographics, and other content formats for social media channels (Instagram, LinkedIn, Facebook, Twitter, etc.).
- Write concise and engaging captions aligned with brand messaging and voice.
- Design visuals and layout content for newsletters, email campaigns, and presentations.
- Create and support the design of Oorja’s annual report, ensuring alignment with brand guidelines.
- Assist in the creation of brand collateral for internal and external communication needs.
- Optimize content for different channels, ensuring consistency and quality across all media.
- Stay informed on design trends, audience engagement tactics, and platform-specific content formats to continuously improve Oorja’s outreach efforts.

Qualifications:

Education & Experience:

- Bachelor’s degree (or pursuing a degree) in Graphic Design, Visual Communication, Marketing, or a related field.
- 1+ years of experience in graphic design or content creation, preferably for a mission-driven organization or social enterprise or equivalent skillset.

Technical Skills:

- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and/or Canva.
- Familiarity with video editing tools and reel creation (e.g., Adobe Premiere Pro, CapCut, etc.).
- Experience designing for various platforms, especially social media and email marketing.
- Basic understanding of UX/UI principles and responsive design.

Soft Skills & Attributes:

- Strong creative storytelling and visual communication skills.
- Exceptional attention to detail and ability to meet deadlines in a fast-paced environment.
- Strong collaboration and communication skills; comfortable working closely with a small team.
- Self-motivated with the ability to take initiative and manage multiple projects simultaneously.
- A passion for sustainability, clean energy, and Oorja’s mission.

Preferred:

- Experience working with Mailchimp or similar email marketing platforms.
- Experience developing content for social enterprises or climate-focused organizations.
- Experience working with websites updates through standardised or custom-made CMS platforms.
- Knowledge of brand strategy and marketing campaign execution.

Time Commitment:  15-30 hours / week